Shouldering the responsibility of communication – Melissa Delteil

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Melissa Delteil is a creator with lots of interests and ambition. She has studied and gathered knowledge about history, psychology and biology for her projects. Her interest lies in anthropomorphic figures in terms of design. What’s more, she sees communication design as an altruistic subject and hopes to help others.

“I want to create designs with positive impact. It could be educative design, help for the disabled or simply an accessible, well-designed and fun project,” she said.

To Melissa, communication design is a wider form of visual communication. It is based on the same principles of finding the right tone and the right media to convey a message, but communication design takes into account many new forms of communication.

“I have been fascinated since a very young age by the way associating certain fonts, colours and images could create a mood or convey an idea. Even though I was primarily attracted to illustration, I just couldn’t ignore the wider field of design and communication.”

Her projects are in different formats: illustration, online, animation, voice-over videos and even flags along streets. When it comes to choosing, Melissa said “moving images and interactivity” would go to the top of the list.

“They require viewers to actually look and even interact and think. I love the idea of making people stop and start looking, instead of just passing by and subconsciously absorbing images,” she said.

Her graduation project “Entre chien et loup” challenges audiences’ observation and reflection. Based on scientific imagery and mythical figures, Melissa was looking at the anxiety towards bio-engineering and manipulating DNA, and I’ve come to discover a more generalised fear towards the anthropomorphic figure. One can see the images of human and animal overlapped.

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Other than biological knowledge, Melissa said she learnt even more from the project. She had to arrange the extensive project from researching, printing, voicing-over, preparing images and so on.

But in the end nothing is more rewarding than an accomplished project, so this is what I’ve learnt: never let go.”

It’s much better to see people stopping and watching your screens and reading your book rather than displaying a flat mock-up. I had so much positive feedback and interaction, the time and energy spent were largely rewarded.”

There were two other projects Melissa designed with her memories, especially “Thonon: Vous êtes ici.” By giving colours and signals, the project provided a new way for tourists and habitants to view the city in a different way.

“Thonon relates to me very much: I was born and raised there, until my 18th birthday! I have a strange love/hate relationship with this town. I love it because it’s my hometown, but it can be a very un-friendly place (of course I hope my project will change that!)”

Currently, Melissa is working on an interactive children e-book which contains sounds, illustrations and interaction. Being supported by Stuart M. Souter, the voiceover actor of Uncanny Adventures of Dr. Ferretson, she is determined to produce the project in a larger extent.

Yet this is not the end for her, she said she had an even more ambitious project in her mind for a while.

“I want to make affordable children books for the blind. They’re usually very expensive because they’re handmade and require a lot of work and materials. But I’m hoping new technologies like laser cutting and 3D printing will help me create a book in which blind children will be able to touch the illustrations, and that parents or associations could get at a fair price.”

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